Use of cookies

Cookie Policy

Information on how we collect and use your data

This cookie policy applies to our use of “cookies” in connection with Usay Compare and Health Insurance Compare websites.

By continuing to browse through our websites without adjusting your browser settings to block Cookies (please see the section below Allow/Block Cookies for more information), you’re agreeing to our use of Cookies.

What are Cookies?

Cookies are small files of letters and numbers downloaded to your computer or mobile device when you access our websites. Like virtual key, cookies unlock a computer's or mobile device’s memory which allows a website to recognise users when they return by opening doors to different content or services, this can help our website improve the service delivered to you.

How we use Cookies

We use 5 types of Cookie on our websites that are based upon the categories below.

  • Essential
  • Performance
  • Targeting
  • Advertising
  • Social

These Cookies can will be either session Cookies, persistent Cookies or third-party Cookies. Session Cookies stay in place only for the duration of time that you’re on our websites, they are then deleted at the end of your session. Persistent Cookies will remain with your device for a period of time after you have left our websites so we can target content to you when you on return and third-party Cookies are place by approved third party sources such as google. 

Essential website cookies

Essential website Cookies are required for our websites to function correctly.

These Cookies enable you to move smoothly around our websites and use its features correctly. Without these cookies our backend functionality would not work, if you disable these Cookies, we cannot guarantee that you will be able to use our websites.

Examples of Essential website cookies we use are:

__cfduid - This cookie is set by our CDN provider, Cloudflare. It helps Cloudflare detect malicious visitors to your website and minimizes blocking legitimate users. It may be placed on your visitors' devices to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It is necessary for supporting Cloudflare's security features. Learn more about this cookie from Cloudflare. It is a session cookie that lasts a maximum of 30 days.

 Performance website cookies

Performance website cookies are used to enhance the performance and functionality of our website but are non-essential to its use. However, without these cookies, certain functionality may become unavailable.

Examples of performance website cookies we use are:

__stripe_mid – This is a third-party cookie from FontAwesome. This FontAwesome cookie displays icons and characters on our websites.

Analytics and customisation website cookies

These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customise our website for you.

Examples of analytics and constomisation website cookies we use are:

hs_ab_test - This cookie is used to consistently serve visitors the same version of an A/B test page they’ve seen before. It expires at the end of the session.

_hjid - This is a third-party cookie through Hotjar that is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. This helps us monitor how users interact with a web page.

Advertising website cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting ads that are based on your interests.

Examples of analytics and constomisation website cookies we use are:

_ga – This is a google analytics cookie that is used to distinguish the user.

_gcl_au - takes information in ad clicks and stores it in a first-party cookie so that conversions can be attributed outside the landing page. 

Social networking website cookies

These cookies enable you to share pages and content that you find interesting on our website through third party social networking and other websites. These cookies may also be used for advertising purposes too

Examples of analytics and constomisation website cookies we use are:

c_user  - The c_user cookie contains the user ID of the currently logged in user with facebook.

Third Party Cookies

We use Google Analytics, which is a Google service that uses cookies and other data collection technologies to collect information about your use of the website and services in order to report website trends. For more information and to opt out please visit Google.

We use Hotjar and Hubspot in order to better understand our users’ needs and to optimize this service and experience. For more information and to opt out please visit Hotjar and Hubspot. 

Allow/Block Cookies

You can adjust the settings on your computer to reject cookies if you wish. This is usually managed within the "settings" section of your browser. For more information please read the advice available at

If you would still like to remove cookies, visit this Google page for more information.