The Exeter Life Insurance



The Exeter is a British friendly society offering a range of insurance products including Income Protection Insurance and Life Insurance. They do not have any shareholders and are able to reinvest their profits in the things that are most important to their members. They are one of the largest friendly societies in the UK with over 90,000 members and more than 100 employees. Their headquarters is in the city of Exeter.

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The History of The Exeter

The Exeter was established in 1927 in Exeter and continues to this day to be based in the city in Devon. The Exeter originally traded under the name Exeter Family Friendly Society, but when they merged with Pioneer friendly society in 2008, they became Exeter Family Friendly. In 2015 they re-branded and became known as simply The Exeter.

Initially they only sold private medical insurance and income protection, but in 2015 they began offering cash plan schemes as well. In 2017 their range of products was extended further to include life insurance as well.


The Exeter Life Insurance Policy Review

The Exeter offer specialist Life Insurance, making it easier for people living with a medical condition to find the cover they need. They actively specialise in helping people who are not in perfect health or even suffer from multiple medical conditions. If you have been turned down for a Life Insurance policy before, or put off by a costly quote due to your medical history, the Exeter might be a good fit. 

The Exeter have two policies. 'Real Life' - which is a specialist life cover for people living with serious or multiple health conditions. The second is 'Managed Life' - which is a specialist life cover for people who suffer from type 2 diabetes or who are overweight. The below overview points apply to both types of policy. 


The Exeter Life Insurance Overview

Includes life cover and terminal illness cover  The policy will pay out if the policyholder dies or is diagnosed with a terminal illness where life expectancy is less than 12 months, within the term of the policy.

Policyholders age  You can take out a policy between 18 and 80 years of age. 

Types of cover available  The Exeter offer Level Cover and Decreasing Cover 

Policy Term the length of time your policy can run for can be between five and 50 years. 

Maximum Age the policy must end before you reach your 90th birthday.

Cover amounts From £20,000 to £3,000,000 and a request to increase or decrease the amount can be made at any time. 


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The Exeter Life Insurance Cover

Available options with The Exeter Life Insurance

Life Insurance  The Exeter Options
Types of Cover offered
  • Term Life Insurance
  • Decreasing Term Life Insurance
Minimum Age Entry 18 years old
Maximum Age Entry 80 years old
Maximum Benefit £3,000,000
Terminal Illness Cover  Yes
Accident Death Benefit Yes 

Extra Benefits

The Exeter also offer their free health and wellbeing benefits package worth up to £1300 per year, through their HealthWise app. Some of the benefits with HealthWise:

Benefit Details
Remote GP appointments Up to four video or telephone based consultations per year, with a UK-based GP
Second Medical Opinion Up to two consultations per year, where a diagnosis can be assesses and analysed by a second expert.
Registered Dietitian consultations  Up to six consultations per year with a HCPC registered dietitian who can help empove your health and wellbeing. 
Lifestyle and Nutrition Consultations Up to six consultations per year with a lifestyle and nutrition coach, designed to take a holistic view across a range of areas that affect your health. 


How to Make a Claim

You can make a claim by calling The Exeter, writing to them or making a claim online.

Write to:

The Exeter
Lakeside House
Emperor Way

Call the claims team on: 0300 1233201

Claims lines are open Monday - Friday 8am to 6pm 

Claim online - click here to go to The Exeter's Claim Registration Form.


Frequently Asked Questions

What happens if I out-live my Term Life Insurance policy?

A Term Life Insurance policy does not provide a cash sum if you are still alive at the end of the term. Premiums tend to be lower for such policies as the majority will out-live their policy. Term Life Insurance policies are generally taken out by people who do not want to leave any financial burden on their family such as mortgage payments.

What is the difference between Over 50’s and Whole of Life Cover?

Both policies will pay out a lump sum upon your death at any age. Generally speaking, Whole of Life cover tends to have cheaper premiums over an Over 50’s plan as you have to disclose your medical information. The most cost effective option for you depends on whether you would benefit from your medical history being disclosed or not. Although the premiums of a Whole of Life policy tend to be lower, you will pay the premium until you pass away, whereas Over 50s plans often have an upper age limit. While your cover will remain, you are no longer required to make payments - usually when you reach 90 years old or the 30th anniversary of your policy.

Can I add Critical Illness to my Life Insurance?

Yes, should you suffer a serious illness Critical Illness cover will pay out a tax-free sum. This can be an add on to your Life Insurance policy or bought separately. Speak to one of our expert advisors to find out which policy would best suit your needs.

Who gets the money if my children are young when I die?

Setting up a Life Insurance policy is designed to protect loved ones and writing the policy into trust goes a step further in achieving this goal. This enables you to select who would hold the money for your children until they reach a certain age should you die. This will often be a partner, sibling or close friend as they will have a legal responsibility to carry out the wishes of the person creating the trust.


Will my cover cost more as a smoker?

Life Insurance is a risk-based product and so with the significant health impacts that smoking can have on a person, the insurance companies will charge someone a higher premium should they smoke. A smoker is usually defined as someone who has used any nicotine product in the last 12 months although some insurance companies have changed this to longer periods. If you took a policy while smoking and you no longer smoke, you should contact us to review your policy.

Will my cover cost more if I vape?

Vaping is a recent trend which insurance companies and health bodies have had to educate themselves on. The vast majority of e-cigarettes still contain a level of nicotine which can be addictive and so anyone who uses such products will still be classed as a smoker.

Is my premium fixed?

Most people tend to like the idea of their premium never changing as it provides stability and peace of mind – these are known as guaranteed premiums. Reviewable premiums are sometimes opted for whereby the premium can start at a lower amount but increase over of the course of the policy.

Will my Life Insurance payout be taxable?

No, your insurance payout will not be liable for tax.


The Exeter Life Insurance Policy Documents

Policy documents for the two different policies The Exeter offer - Real Life and Managed Life.


Why Compare Health & Life Insurance with us?

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Life Insurance Guides

Below are our in-depth guides to help you understand Life Insurance better and learn more about how it works. Don't forget our advisers are always at the end of the phone to offer free, expert advice should you prefer to speak to someone in person.